For retirement advisory practices

A website that publishes retirement expertise under your name.

Most advisor sites are brochures. They say who you are, then sit there. This one puts out a clear explanation of a specific retirement rule every week, under your name, and pushes it to your Google Business Profile automatically.

Start a build
Most builds go live within a month of the deposit.
Dan Cashion. Eight years in IRA operations at Charles Schwab and TD Ameritrade. I write about one retirement rule every day, and that writing is what fills your site.
What happens every week
Monday
A new rule explainer is written
Excess contributions, RMDs, rollovers, conversions
Your site
Published under your name
Server rendered, so it is actually indexable
Google Business Profile
Posted automatically
Where people searching near you are looking
You approve topics once. Every article previews before it publishes, so nothing goes live unreviewed.
100
PageSpeed, desktop
97
PageSpeed, mobile
0
Layout shift
3/3
Agentic browsing

A build you can go look at

hightouchfp.com has been live since August 2026. Those numbers above are that site. Open it, then compare it to what your current one does.

What it costs

Two parts. The site, and the thing that keeps it working after launch.

$6,000
one time

The custom build

  • Custom build designed around your practice, on architecture already proven in production
  • Blog that renders server side, so search engines and AI crawlers see your articles
  • Every post syndicated to your Google Business Profile automatically
  • Contact and intake forms wired to your inbox
  • Calendar booking built in
  • Analytics configured for real conversions, not pageviews
  • Structured data, custom 404 handling, technical SEO and GEO done properly
$3,000 at signing, $3,000 at launch.
$300
per month

Content and platform

  • A new retirement-rule article on your site every week, under your name
  • Each one pushed to your Google Business Profile
  • You choose your topics once, then it runs
  • Every article previewed before it publishes
  • IRS limits, thresholds and deadlines kept current
  • Hosting, security and platform improvements included
One subscription, covering the writing, the publishing, and the hosting and platform work underneath it. It comes out of a marketing budget rather than an overhead line, and there is no version without the content. A site that stops publishing goes back to being a brochure.

Why this is not a web design shop

Any developer can build you a website. Almost none of them can write accurately about the pro-rata rule, or explain what happens when an excess contribution has been sitting in an account for three years, or tell a client why their rollover broke.

I spent eight years in IRA operations at Charles Schwab and TD Ameritrade, taking the calls when those things went wrong. I write about one retirement rule every day at Retirement News Rundown.

The content is the product. The website is how it reaches people.

How it runs

  1. A short callI look at your current site and tell you honestly whether this is worth doing. If it is not, I will say so.
  2. Scope and depositOne page, fixed price, no hourly surprises. $3,000 starts it.
  3. Build and reviewYou see it before anyone else does. Changes are expected, not billed.
  4. Launch and publishSite goes live, the balance is due, and the content starts the following week.

Start a build

Tell me who you are and where your current site is. I will come back with a straight answer about whether this fits.

Dan Cashion
Cashion Enterprises, St. Louis, Missouri

dangcashion@gmail.com